Reaching over 1 billion users this past fall, Facebook remains the largest social network. Facebook offers a number of ways for businesses to connect with and engage their target markets, and has one of the best advertising platforms that exist on social media. Whether your business goals consist of increasing brand awareness or increasing engagement from your audience, Facebook is a great place to advertise, particularly if there is a target market you're hoping to reach.

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Is your business leveraging Facebook's Ads platform?