Reaching over 1 billion users this past fall, Facebook remains the largest social network. Facebook offers a number of ways for businesses to connect with and engage their target markets, and has one of the best advertising platforms that exist on social media. Whether your business goals consist of increasing brand awareness or increasing engagement from your audience, Facebook is a great place to advertise, particularly if there is a target market you're hoping to reach.

Here are some of the infographic highlights:

  • Engagement with Facebook Ads grew 11% in 6 months! Tweet This Stat!
  • Facebook has seen a 61% year over year growth in mobile users! Tweet This Stat!
  • Facebook mobile ads have a click through rate 14X higher than desktop ads! Tweet This Stat!


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Is your business leveraging Facebook's Ads platform?