The Internet is a very crowded place. So many people are all clamoring for attention.  SEO is the way to get in front of a large number of eyeballs given that many will search with search engines like Google.  How can you make sure you stand out from the crowd?  Ranking high for important keywords [...]

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Jennifer Laycock will be speaking about "Social Strategy" at SearchFest 2010, which will take place on March 9th at the Governor Hotel in Portland, Oregon.
Jennifer was also the first person to publish my blog posts…whether that be praiseworthy or blameworthy, I'll leave up to the readership to decide :.)

1)      Please give me your background [...]

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Carol Skyring is not only the founder and CEO of LearnTel – that would have made her "just" interesting to follow on Twitter. No, she's also a doctorate student in microblogging.  That makes her fascinating.
I asked for – and got – an interview.
You're doing a doctorate, at the Queensland University of Technology, on microblogging. One [...]

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Afraid to be perceived by customers as the less valuable offer in a Marketing Partnership with a bigger partner brand? If you're not careful as a "little fish" when getting into a marketing partnership with a much "bigger fish", your perceived brand value can diminish.
 
The prospect of working with a heavyweight who is more visible [...]

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Looking at AdWords SiteLinks and how to better managed your PPC Campaigns with SiteLinks in mind. We look at results of our own tests around this feature, where we saw a 60% increase in Conversion Rates for one client.

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For the first time mobile device visits can be tracked out-of-the-box using Google Analytics. How can you access these stats, what does it mean and how can you use it?
The Analytics team over at Google sure has been busy! After announcing the additions of Annotations and Asynchronous Tracking over the past few weeks, they’ve [...]

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Are the blogs that you follow helping you to solve a problem you have? Increasingly I've noticed that the writers I follow the closest are those that are actively assisting me attain the goals in my life. These could be as minor as learning how to draw, or as major as becoming a better husband. [...]

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We're stat crazy like most SEO business oriented people are. We track everything at least twice and have tools to track the tracking… [feels dizzy]
One of the things we track is how the content we share with you is doing. It's a list we check not twice but trice using the Wordpress plugin Popularity Contest, [...]

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Google has lots of useful tools to offer to the marketer – most of them are free and awesome – the two words you not so often find go in combination. This post looks at various ways to do keyword research with free Google tools – more often than not you won't need any [...]

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I realize I'm the new old skool when I took a look at the Link Fish Media site, saw no blog and inside my head it went "….<static white noise>…"
No blog…. What's up with that?
First of all, here's how the Link Fish site came about…
We started the business before getting a website and I [...]

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