How To Use Snapchat Effectively For Business

Strong social media followings are important for businesses, but most companies choose to apply their efforts only to the most popular and obvious platforms, such as Facebook, Instagram, and Twitter.

While those are important, they are also expected.

By sticking only to [...]

By |May 18th, 2016|Marketing, Social Media Marketing|0 Comments

Google's Own Payday Lending Company Not Up To Snuff

Google has announced an update to their AdWords policy on lending products.

As of July 13 (2016) Google "will no longer allow ads for loans where repayment is due within 60 days of the date of issue" nor will they show [...]

By |May 16th, 2016|Marketing, SEO|0 Comments

What These Goofs With 5 Billion Video Views Can Teach You

Here on Search Engine People you can read articles from some the most knowledgable video and search engine marketers in the world. There are real insights which can actually help you get more views, subscribers, and better search rankings.

But how [...]

By |May 12th, 2016|Content, Marketing|1 Comment

3 Killer Ways To Generate Better Blog Traffic


Blogs are ubiquitous today. Back in 2008 when ShoutMeLoud was registered, the blogging peak had not hit India - yet. However one thing that never ceases to amaze me is the timeless lure of quality. What was working back [...]

By |May 9th, 2016|Inbound Marketing, Marketing|1 Comment

Target The Right Audience To Build Your Business

Today's marketplace emphasizes the immediacy of the mobile moment coupled with the connection and personalization that's now expected in the customer experience. That makes it a real challenge for any business to identify who your potential customers are, what [...]

By |April 27th, 2016|Marketing, Mobile, SEO|0 Comments

3 Pitfalls Of Digital Marketing – And How To Avoid Them

Blunders in digital marketing campaigns happen more often than you might think and can show up without the least amount of warning. Holes in your marketing campaign can seriously damage a company’s brand image.

With today’s massive [...]

By |April 4th, 2016|Marketing|0 Comments

7 Best Practices For Getting Traffic To Your Website From Offline Sources

Whether you run a large corporation or a small local business, getting traffic to your brand's website is paramount. More traffic means more customers, better search engine rankings, and better visibility for your brand as a whole.

It's likely that you're [...]

By |March 22nd, 2016|Marketing, PR|1 Comment

How To Reward Your Brand Advocates (Without Money)

So you've got brand advocates (great!), and now you want to reward them.

But perhaps you don't have $100 lying around to hand out to every single user who is pushing your brand.

Or maybe, you just want to be a bit [...]

By |February 18th, 2016|Marketing|Comments Off on How To Reward Your Brand Advocates (Without Money)

Influencer Marketing 101 – How to Identify and Track Influencers (Part 1)

"Turn strangers into friends

Turn friends into customers

And then... do the most important job:

Turn your customers into salespeople."
Seth Godin - Flipping The Funnel

This timeless quote is the foundation upon which influencer marketing is built. While a business may enjoy a countless [...]

By |February 2nd, 2016|Lead Nurture & Marketing Automation, Marketing|Comments Off on Influencer Marketing 101 – How to Identify and Track Influencers (Part 1)

The Reasons To Add Apple Maps To Your Digital Strategy

Why should your business consider Apple Maps into it’s digital strategy?

Every business wants to grow and in a nutshell, there are only two ways to increase your business: Increase your share of the pie Increase the [...]

By |January 20th, 2016|Marketing|Comments Off on The Reasons To Add Apple Maps To Your Digital Strategy