Earlier this year, Google Adwords introduced dynamic structured snippets, which can give customers a "preview" of the type of content your site provides.
While it's additional "real estate" for your ads, a lot of people got frustrated because these dynamic structured [...]
As the marketing industry continues to pivot and shift, marketers have to adapt new strategies and tactics to gain visibility online.
It is predicted that by 2020, customers will manage 85 percent of their relationships without actually talking to a person. [...]
Whether you're looking to attract new website visitors, grow online sales or keep customers coming back for more, Google AdWords takes the guesswork out of your marketing, connecting you to relevant customers across the web at the very moment they [...]
AdWords has a variety of geo-targeting capabilities - you can geo-target by city, postal code, and even a radius around your desired location.
What you may not have paid much attention to are the 'Location options (advanced)' settings.
By default, your campaigns [...]