Facebook, Twitter, Instagram, YouTube, and LinkedIn have become almost ubiquitous in our daily lives. The effect is so strong that today it is imperative for businesses to have a social presence. Yet, not all are using the true potential of [...]
Being a good juggler should probably be one of the necessary qualifications for a social media manager. Managing multiple social media accounts, keeping them updated, finding content for each of them and engaging with the audience; all of it can [...]
A source for breaking news, a river of conversation, and a place to build your authority. Twitter is all of these things and more, but for anyone looking to develop trust on the network, it can seem like a [...]
Any marketer trying to sell something or get an article read cannot afford to ignore Pinterest. The social bookmarking platform is fast competing with Google as it becomes the number one visual search engine. But unlike Google, Pinterest users are [...]
Have you ever wondered … why do I keep getting served “X” Facebook ads?
We all know it’s based on data collected by Facebook by different sources….but did you know that you can see, and remove some of the categories [...]
Twitter App Spotlight, Instagram Advertising Options, and more of what's making news in the Social Media Marketing world.
Twitter App Spotlight and Timeline Install Actions
Twitter has plans to marry mobile and apps with new Timeline Install Actions.
After rolling out App Install [...]
Many bloggers consider that hitting the "Publish" button is the final step of the post production. However, this is not so. After your next article goes live, you shouldn't throw it into the flow, but guide its free swimming. [...]
Twitter is one of the most popular social networks around today, and it is an absolutely indispensable tool for marketers and advertisers alike. No one wants to just believe a point like that at face value, however, so lets [...]
These days having a good web presence isn't just about having a website that lists your services. Your customers will expect you to have a host of social media pages, as well as the obligatory company blog on [...]
In a previous article, I shared the 5 Core Steps to Consultative Selling. The steps were:
conducting a needs analysis,
crafting a solution,
proposing / selling the solution,
and then servicing the account.
Today, let's look at each of those steps from a social [...]