Marketing automation: sounds complicated, right? Nope. The definition is all in the name: automating your marketing strategies online. Okay, so I might have lied. The definition of marketing automation is easy but the actual strategy to get your marketing automation [...]
Sometimes when we get caught up in a project, it can be easy to turn a blind eye to common mistakes. When it comes to your website, mistakes are definitely something you'll want to avoid. Especially obvious ones. That's why [...]
These hidden lessons from the Super Bowl struck me.
There are a lot of opinions in the land of the World Wide Web. When it comes to doing online business, these opinions can both help and hinder progress. When potential customers turn to online reviews to help them in [...]
So you're trying to be the next Mark Twain or Margaret Atwood. Except a cooler, digital marketing inclined version that writes killer content for the web. Where do you start? Two of the best ways to learn are by example [...]
Jargon by Gavin Llewellyn I can confidently say that didn't know all the ins and outs of digital marketing lingo when I first started in the industry. It was hard to navigate through all the acronyms, short-forms and [...]
Persian alphabet blocks by Dr. Bashi Eco Toys These days it's hard to come across a country where several languages aren't accepted and spoken. No matter what language you speak, everybody has access to the internet. Why not [...]
Sourcing by Richard Lawrence Cohen The internet is a lush sea of information. Search engines are excellent gatekeepers of this information and can undoubtedly help you find an answer to any solution you are looking for. On any [...]
We all know visual content can grab the eye of a reader and pull them into your site, or entice them to buy your products. Or do we? After doing a bit of research, it turns out that although web [...]
Image by billymeltdown Between juggling all the different important aspects of your site - from content creation to driving sales - it can be hard to keep your finger on the pulse of everything at once. Even though [...]
