A little video company, much like Joost or YouTube went public, surging almost 40% in its debut. That company is Blinkx.
And that user experience is quite compelling.
Better than YouTube. And better than Joost. (Frankly any live video company is better than Joost right now, being well, live and not having to wait behind the Internet equivalent of the red velvet rope..."Be the first to know when we go live...")
From the moment of entry it's not afraid to be what it is. And it's very, very dynamic intimating that you might be in for, oh, I don't know, a visual experience?
And it previews your ads for you. High conversion rate there.
Plus it flips to fullscreen format.
I also like how it plays the video at place of origin... for example Forbes or the NYTimes.
All in all, very Google. And better than YouTube results.
I wonder if Google will index Blinkx as part of its universal results?
Have a good one.
~The (SEP) Guy
About the Author: Shane
