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Optimizing for mobile devices

Donna Fontenot | July 29th, 2005
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Ok, so since I am not a young teenager, I find it difficult to imagine doing much in the way of using the Internet via a cell phone. I mean, the screen is so tiny! But, I keep getting hit over the head with the idea that this is going to be a big thing, so I guess I had better start listening. Now, at this point, being unable to even comprehend using a cell phone for surfing the web, it is equally difficult for me to imagine optimizing a site for it. However, I guess I'd better start thinking about it.

Will it be any different than it is to perform SEO on a regular site? I would assume there would only be a miniscule amount of text involved, so that text better produce - both in terms of search engine rankings and in conversions. Obviously, design will be a huge issue, but within that design there has to be some sort of criteria for optimization. I certainly don't have the answers, but it's time for me to start looking into it. Just thought I'd share what I've been mulling over in the sense of optimization for the future.

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