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MSNBC and the David C. Churbuck article Google and the Rebirth of Banner Ads provided not only some interesting insight into the Google Doubleclick deal, but also this little nugget way, way, way, way down the article, and it’s a long article so perhaps if reading it, you might have zoned out. It is after all Friday.
It’s pretty amazing. These days all you need is a domain name, ranging in price from $2.95 a year to $29.95 depending on where you get them, and that’s it. Point the domain name to Microsoft or Google and you have everything you need and then some.
“Back in the days” you would have web site hosting and your email. With Microsoft and Google you get calendar, note taking, document editing and sharing. It’s a virtual office.
Web site, virtual office: perfect for business. Perfect for small business.
Let me be even more precise: perfect for local business.