Meet Richard Burkhardt, the Search Blogger of the Day. Today I'd like to highlight a post called Reciprocal Linking for Ranking is Anything But Dead. What do you think? Do you still see value in the old recip links game? Do you still have a links page on your site?
Matt Cutts mentioned that we'd be seeing a toolbar PR update within a few days, and sure enough, I see it today, as do others. *Everyone yawns*. But that's not the most interesting aspect of the day. Matt also said, "we'll be expiring some older penalties on websites." And sure enough, he was telling the [...]
Warning! Reality Check in progress..you will be returned to regular programming shortly. Ok, so you say you know what PageRank is and how it applies to search optimization, but do you really? One thing is for certain. A great many SEO's, site owners and webmasters dont seem to truly grasp the conceptso lets take a [...]
A few months ago I wrote a post comparing various online press release services. While nobody disputed their effectiveness at building links, there were questions as to how to measure the full value of Online PR. For fun, I'm going to take a real release that we recently did and answer each of the questions [...]
Credit: TechRepublic 2008: The Year Of More SERP Massacre? The 950, 30 and more recently the -6. No I'm not talking about the latest Tony Hawk skating manouevre, but rather the ominious penalties Google has smited webmasters with in 2007. Now even the Sith have a heart (albeit a very cold one), but seemingly, Google [...]
Matt Cutts says in a comment over on a pretty interesting post at SEOmoz – we did do a full PageRank update several weeks ago – there's less PageRank flowing around in some areas (e.g. search and SEO). Vanessa Fox's site dropped by one as well, and for her as well, it's just a case [...]
Google's recent attempts to stomp out link selling increases the very problem Google tries to fight. What's Going On? After a year long FUD campaign Google has fired off two rounds at sites it suspects of selling links. It punishes those sites by lowering their Toolbar PageRank, a more or less fake version of Google's [...]
How much trust can you place in the algo of a company that gives a PR3 to Youtube, for crying out loud? Let's see. Either… Google mucked up the entire PR thing, and the whole thing has been just a huge mistake on their part, with nothing being intentional. Google really did purposely punish some [...]