Richard Burkhardt: Search Blogger of the Day

by Donna Fontenot August 8th, 2008

Meet Richard Burkhardt, the Search Blogger of the Day. Today I'd like to highlight a post called Reciprocal Linking for Ranking is Anything But Dead. What do you think? Do you still see value in the old recip links game? Do you still have a links page on your site?

Matt Cutts mentioned that we'd be seeing a toolbar PR update within a few days, and sure enough, I see it today, as do others. *Everyone yawns*. But that's not the most interesting aspect of the day. Matt also said, "we'll be expiring some older penalties on websites." And sure enough, he was telling the [...]

Beyond PageRank; peeling SEO onions

by David Harry April 23rd, 2008

Warning! Reality Check in progress..you will be returned to regular programming shortly. Ok, so you say you know what PageRank is and how it applies to search optimization, but do you really? One thing is for certain. A great many SEO's, site owners and webmasters dont seem to truly grasp the conceptso lets take a [...]

Online PR – Is there any value beyond the links?

by Jennifer Osborne February 20th, 2008

A few months ago I wrote a post comparing various online press release services. While nobody disputed their effectiveness at building links, there were questions as to how to measure the full value of Online PR. For fun, I'm going to take a real release that we recently did and answer each of the questions [...]

Matt Cutts, Why Am I Still Being Punished?

by Donna Fontenot January 24th, 2008

I dumped text link ads. I nofollowed paid links. I javascripted links that might be mistaken for paid links. I canceled my sponsored review accounts. I switched to a different method of monetization (Scratchback) that serves Google-friendly, nofollowed links. (And btw, Google, that put a huge dent in my revenue, just so you know). Finally, [...]

Credit: TechRepublic 2008: The Year Of More SERP Massacre? The 950, 30 and more recently the -6. No I'm not talking about the latest Tony Hawk skating manouevre, but rather the ominious penalties Google has smited webmasters with in 2007. Now even the Sith have a heart (albeit a very cold one), but seemingly, Google [...]

Less PageRank Floating Around In SEO Niche

by Donna Fontenot December 2nd, 2007

Matt Cutts says in a comment over on a pretty interesting post at SEOmoz – we did do a full PageRank update several weeks ago – there's less PageRank flowing around in some areas (e.g. search and SEO). Vanessa Fox's site dropped by one as well, and for her as well, it's just a case [...]

Quick Visualization of 2007 PageRank Slapdowns

by Donna Fontenot November 16th, 2007

Autumn 2007 Google PageRank SlapDown Dates Some days I just like to visualize things. This is one of those days.

Hilarious PageRank Update Impacts Google Badly

by Ruud Hein October 29th, 2007

Google's recent attempts to stomp out link selling increases the very problem Google tries to fight. What's Going On? After a year long FUD campaign Google has fired off two rounds at sites it suspects of selling links. It punishes those sites by lowering their Toolbar PageRank, a more or less fake version of Google's [...]

What Are They Smoking?

by Donna Fontenot October 27th, 2007

How much trust can you place in the algo of a company that gives a PR3 to Youtube, for crying out loud? Let's see. Either… Google mucked up the entire PR thing, and the whole thing has been just a huge mistake on their part, with nothing being intentional. Google really did purposely punish some [...]