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15 Tools To Manage Your Editorial Content Calendar

Content marketing has become big business. Curata's roundup of content marketing statistics reveals that: The content marketing software market will be worth $32.3 billion in 2018 88% of North American B2B marketers use content marketing B2B buyers use content for [...]

By | November 29th, 2016|Content|Comments Off on 15 Tools To Manage Your Editorial Content Calendar

Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)

The previous articles in the "Influencer Marketing 101" series covered the following areas: How to identify and track the right influencers (Part 1) Proven influencer pitching tactics (Part 2) Creative Ways to Compensate Influencers [Case Studies] (Part 3) How to [...]

By | November 8th, 2016|Content, Social Media Marketing|Comments Off on Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)

The Help-Hub-Hero Approach To Video Marketing

No company can establish a sustainable online presence with big budget advertising alone. Content marketing to the YouTube generation requires acting like a YouTuber, an expert, and an advertiser. What’s needed in other words, is a multi-tiered approach. The Help [...]

By | October 17th, 2016|Content|Comments Off on The Help-Hub-Hero Approach To Video Marketing

7 Top Tools For Content Creators

Content creation is one of the most vital aspects of digital marketing – posting content that will inform, interest and amuse your online audience so that you’re one of the first places they turn to when they go online. This [...]

By | October 14th, 2016|Content|2 Comments

Need More Links and Shares? Stir Up a Little Controversy (A List of Do’s and Dont’s)

If you’ve been in the content marketing game for a while, you know an unfortunate reality: Not every campaign will be a viral hit. For every “Most Interesting Man in the World,” there is another idea out there that will [...]

By | October 11th, 2016|Content, Marketing, SEO, Social Media Marketing|Comments Off on Need More Links and Shares? Stir Up a Little Controversy (A List of Do’s and Dont’s)

6 Content Amplification Secrets No One Talks About (& The Tools to Implement Them)

Content marketing is both an art and a science, because it requires a certain formula applied creatively to a host of diverse scenarios. However, the goals of content marketing remain consistent no matter what the use-case. The aim is always [...]

By | October 6th, 2016|Content|Comments Off on 6 Content Amplification Secrets No One Talks About (& The Tools to Implement Them)