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7 Content Marketing Tactics To Boost Your Organic Traffic

Any business looking to drive more organic traffic to their website to increase their online sales should take their content marketing strategy seriously. Good content marketing campaigns can reap rewards in terms of more new visitors to your website, an [...]

By | July 5th, 2017|Content|Comments Off on 7 Content Marketing Tactics To Boost Your Organic Traffic

5 Blogger Outreach Pitfalls And How To Avoid Them

Blogger outreach benefits multiple facets of your digital marketing. For branding, being cited by authoritative sources is a great way to boost your credibility, increase your exposure, and build trust in your company. The same goes for being a contributor [...]

By | July 4th, 2017|Content|Comments Off on 5 Blogger Outreach Pitfalls And How To Avoid Them

Is Content Finally Taking Its Revenge On Link Building?

When it comes to search engine optimization, the standard has basically always been that links reign supreme. Content has often been considered less important and has been given a lower priority. With RankBrain and the integration of contextual search [...]

By | June 27th, 2017|Content, SEO|Comments Off on Is Content Finally Taking Its Revenge On Link Building?

3 Types of Conversion Driven Content

These days, content marketing is a commonly used tactic for marketers in different industries and verticals. One thing that is still missing from many content strategies is deliberate and consistent focus on conversions. While content creation is something that [...]

By | June 16th, 2017|Content|Comments Off on 3 Types of Conversion Driven Content

Using The ‘Pair-Up’ Strategy To Increase Online Conversions

Copywriters and content marketers have distinct roles to play in online marketing. Copywriters take care of all promotional materials. This includes drafting content for ads, flyers and most importantly the sales pages of your website. An ideal sales page [...]

By | June 9th, 2017|Content, Conversion Optimization|Comments Off on Using The ‘Pair-Up’ Strategy To Increase Online Conversions

9 Content Types Search Engines Love

SEO is a scary “place” for a business owner to go. It’s scary because s/he has products and/or services to offer and is not a content specialist. And, who knows what these search engines want these days? It used to [...]

By | June 1st, 2017|Content|Comments Off on 9 Content Types Search Engines Love