Professionally, LinkedIn is my main social network. It provides for a more focused business networking environment than most social media sites. It

About the Author: Tom Tsinas

I'm Vice President Business Development at Search Engine People. Prior to joining SEP, I spent 10 years with Canada's original search engine, the Yellow Pages Group. I worked in several key Departments including Marketing, Business Development, eProducts, Local and National Sales. My passion is my family. When not attending my Daughters soccer games, piano & dance lessons or school assembly, I'm focused on delivering strong result for our clients and researching and writing about local search, Yellow Pages, mobile marketing and social media.

10 Comments

  1. Matt Ridout November 5, 2007 at 8:55 am

    Interesting post, I have always been a big fan of LinkedIn!

  2. Nathania - Bold Interactive November 6, 2007 at 12:16 pm

    Great information! We’ve had at least one client come to us through LinkedIn!

    I should spend more time on there. 🙂

  3. Wayne Smallman November 6, 2007 at 3:55 pm

    I don’t see LinkedIn as a Social Network. It’s more like an interactive CV / resume than anything else.

    While this might just be more of a reflection of the people I know, but when I ask around, I’ve yet to find anyone who’s gained any work or job placement directly or indirectly via LinkedIn.

    I’m on there

  4. AAARenee November 7, 2007 at 1:12 am

    I’ve been LinkedIn since December 2003 and strongly agree with your observations. — After a long journey, I

  5. Mike Volpe November 8, 2007 at 8:11 am

    Great stats! Thanks for putting this together. I agree that LinkedIn is king for business social networking. Facebook is getting a ton of press, but I think it is just not set up for business. See this article I wrote on the topic.

    http://blog.hubspot.com/blog/tabid/6307/bid/2337/Facebook-Needs-to-Graduate-from-College-to-the-Real-World-to-Beat-LinkedIn.aspx

  6. Beech November 15, 2007 at 8:45 pm

    I agree with Wayne. LinkedIn is very static and maybe great for head hunters or people between jobs, but as a small business owner it doesn’t help me to expand my network. If you look for something professional like LinkedIn and more interactive like Facebook then check out htp://www.xing.com or http://www.konnects.com

  7. jim January 19, 2008 at 6:32 am

    I’ve been on LinkedIn for a while with over 80 good quality connections. I think it’s helpful for credibility but I haven’t found it drives people to buy my services.

  8. Vertical Measures March 19, 2008 at 8:21 pm

    Great article Tom thanks for the info. Surprisingly I have been seeing some respectable activity occurring with Plaxo Pulse. A lot of people seem to be investing in building their networks there.

  9. Paul Diamond December 28, 2010 at 9:24 am

    Also good for your seo tactics of course.. a Linkedin group link is a strong signal of social relevance for Google.

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