/Conversion Optimization

The Top 5 Landing Page Tests to Perform

If you've been able to get visitors to a landing page, so far, you're marketing effectively. They have visited a page, clicked through a call-to-action, and have been directed to your landing page. But, if they don't convert on [...]

By |May 19th, 2014|Conversion Optimization|Comments Off on The Top 5 Landing Page Tests to Perform

How to Build a Website that Doesn’t Convert

Are you annoyed with all the traffic coming into your website? I get it. You don't want traffic during your commute, so why would you want it on your website? Lucky for you, there's a foolproof way to make [...]

By |May 5th, 2014|Conversion Optimization|Comments Off on How to Build a Website that Doesn’t Convert

Shopping Cart Abandonment: 7 Kick-Ass Tactics To Bring Shoppers Back

I have a fear of abandonment. It's true. I wake up in a cold sweat some nights, knowing that somewhere, someone has left something in one of our client's shopping carts..... and then they walked away. It breaks my heart. [...]

By |May 1st, 2014|Conversion Optimization|Comments Off on Shopping Cart Abandonment: 7 Kick-Ass Tactics To Bring Shoppers Back

9 Things You Must Know About Conversion Rate Optimization (Before You Start!)

During a time when every visitor matters, every click is a potential loss or gain, the tide has shifted: everyone seems to be pondering ways to increase their conversion rates. The average e-commerce store converts less than 2% of its [...]

By |March 31st, 2014|Conversion Optimization|Comments Off on 9 Things You Must Know About Conversion Rate Optimization (Before You Start!)

Conversion Optimization Steps Every Marketer Needs to Take

There was a time when you could get traffic to a page and make money out of it. As more websites mushroomed and as it became more competitive to attract the attention of the forever-hassled online information seeker, that traffic [...]

By |March 27th, 2014|Conversion Optimization|1 Comment

Conversion Optimization: The Secret Ingredient for Producing More Leads

There is a vast amount of general advice circulating on how to attract more customers, but it often speaks only to attracting traffic, not on how your website can encourage this traffic to convert to leads or even sales. [...]

By |March 10th, 2014|Conversion Optimization|2 Comments

10 Fascinating Conversion Tests. Check The 2nd One & Try Not To Get Jealous

Here is a list of 10 conversion optimization tests that surprised, enlightened or inspired us (or did all three of it) at Visual Website Optimizer.

1) Getting rid of drop-down menu increases revenue

You have surely heard about how conversion-centric designs help [...]

By |January 7th, 2014|Conversion Optimization|2 Comments

10 Ridiculously Actionable Tips to Improve Your Site Conversion

Conversion - it sounds like such a mysterious thing to newer website owners. There are so many elements that go into creating good conversion rates, that it can seem overwhelming at first. The most important thing to remember is that [...]

By |November 5th, 2013|Conversion Optimization|3 Comments

Psychology of conversion optimization: Persuasive design

Last in the 3 part series. Learn what persuasive design is and how you encouter it yourself every day, online and offline. Then, get ideas on how to apply persuasive design yourself
By |October 29th, 2013|Conversion Optimization|Comments Off on Psychology of conversion optimization: Persuasive design

The Devils in the Detail – Which Parts Of Your Site Are You Neglecting?

When you set about creating your site you probably had a clear vision. You had it all set out on paper. You'd thought of everything.

Your service pages were designed with conversion in mind and you had added some great calls [...]

By |October 22nd, 2013|Conversion Optimization, SEO, Web Design|Comments Off on The Devils in the Detail – Which Parts Of Your Site Are You Neglecting?