I could tell you that mobile is the future of digital marketing, but that would be a lie. It's already here. If you haven't yet joined the revolution, it's never been more urgent to shift your focus to the mobile customer. By the end of next year you'll see a distinct division between brands who've [...]
Looking at the new Wolverine movie billboard in traffic, or out with friends planning for a movie, we search online for the nearest theatre on our smartphones. Just by hitting search for 'The Wolverine shows', some theatres provide us with a list of their show timings along with a 'Get Directions' that connects to our [...]
Based on a recent study of large businesses and national brands conducted by Balihoo (a local marketing firm), it has become apparent that businesses will continue to focus more of their marketing efforts in 2013 on local internet marketing. Over 90% of these businesses and brands project that in 2013 they are likely to maintain [...]
Responsive design refers to a websites ability to act as a chameleon, easily toggling between a traditional website and a mobile one. A responsive website uses media queries to understand the device its being loaded on. In a matter of milliseconds, the website decides how to display itself depending on screen size, pixilation, and format. [...]
m.whatever; yoursite.mobi; no mobile … What's a business owner to do?
Clear advice on what URL to pick for your mobile site.