/Social Media Marketing

Social Scoop: Twitter App Spotlight, Instagram Advertising Options

Twitter App Spotlight, Instagram Advertising Options, and more of what's making news in the Social Media Marketing world.
Twitter App Spotlight and Timeline Install Actions
Twitter has plans to marry mobile and apps with new Timeline Install Actions.

After rolling out App Install [...]

By |January 12th, 2016|Social Media Marketing|1 Comment

10 Things To Do After Your Post Goes Live

Many bloggers consider that hitting the "Publish" button is the final step of the post production. However, this is not so. After your next article goes live, you shouldn't throw it into the flow, but guide its free swimming. [...]

By |January 8th, 2016|Content, Social Media Marketing|1 Comment

50 Tweetable Twitter Statistics For Marketers

Twitter is one of the most popular social networks around today, and it is an absolutely indispensable tool for marketers and advertisers alike. No one wants to just believe a point like that at face value, however, so lets [...]

By |January 6th, 2016|Social Media Marketing|Comments Off on 50 Tweetable Twitter Statistics For Marketers

Why Drive People To Facebook or Twitter Instead Of Your Blog

 

These days having a good web presence isn't just about having a website that lists your services. Your customers will expect you to have a host of social media pages, as well as the obligatory company blog on [...]

By |January 4th, 2016|Social Media Marketing|Comments Off on Why Drive People To Facebook or Twitter Instead Of Your Blog

How To Use Social Selling In Each Stage Of The Buying Process

In a previous article, I shared the 5 Core Steps to Consultative Selling. The steps were:

building rapport,
conducting a needs analysis,
crafting a solution,
proposing / selling the solution,
and then servicing the account.

Today, let's look at each of those steps from a social [...]

By |January 1st, 2016|Marketing, Social Media Marketing|Comments Off on How To Use Social Selling In Each Stage Of The Buying Process

How To Easily Curate Relevant Content

By |December 31st, 2015|Social Media Marketing|3 Comments

How To Amplify Your Social Media Advertising Strategy With Content

Many look at social media advertising and content marketing as if they were two separate concepts and approach them differently as well. The truth however, is that social media advertising wouldn't exist without content.

There is [...]

By |December 16th, 2015|Content, Social Media Marketing|1 Comment

Why There Is No Share Count On Your Twitter Button (& How To Get Counts)

If you haven't looked at your website over the weekend, you came to the office this morning, checked your site and wondered "hey, where is the share count on my Twitter button?"

For most people your Tweet button looked like #1 [...]

By |November 23rd, 2015|Social Media Marketing|1 Comment

How To Auto-Post To Social Networks From WordPress

You have probably been told at least once that social media exposure is now as important as email marketing and search engine presence. But, how can you update your blog, send newsletter and promos and manage all your social media [...]

By |October 23rd, 2015|Social Media Marketing|1 Comment

How To Get Actionable Takeaways From Pinterest Analytics

On Tuesday the 12th March 2013, Pinterest posted an article with an announcement that many marketers had been waiting for, for a very long time. Oh, How Pinteresting! revealed that Pinterest would be introducing web analytics, allowing users to gather [...]

By |October 20th, 2015|Analytics & ROI Analysis, Social Media Marketing|Comments Off on How To Get Actionable Takeaways From Pinterest Analytics