wordpress-vs-tumblr

 

Stats on Tumblr and WordPress.com show: Tumblr now hosts more blogs than WordPress.com does.

While the graph looks impressive the difference between the two is just 0.4%

The count doesn't include blogs using the blogging platform WordPress available from WordPress.org; only the hosted blogs at WordPress.com are taken into account.

Also, it's not known how many blogs on either site are abandoned.

Tumblr: More Blogs, Less Popular?

wordpress-tumblr-search-volume

Search popularity for the two is hard(er) to determine. "Tumblr" can be a navigational or informational query. So can "wordpress" but that term can apply to self-hosted blogs as well.

There's virtually no search volume for "wordpress.com"

Given that the searches for "wordpress" must include destinations other than wordpress.com, Tumblr's search performance world-wide over the past 12 months is impressive.

visitor-stats-wordpress-tumblr

Still, looking at traffic data as provided by Google Trends (and reflected in data from other providers), Tumblr has a lot of ground to cover before its blogs draw the same amount of daily unique visitors WordPress.com does.

Do you think the fact that Tumblr has more blogs but a lot less traffic means Tumblr just isn't that popular?

About the Author: Ruud Hein

I love helping to make web sites make it. From the ground up if needed. CSS challenges, server-side scripting, user and device friendly JavaScript tricks search engines have no problems with. Tracking how the sites perform and then figuring out how to make that performance and the tracking better. I'm passionate about information. No matter how often I trim my feeds in my feed readers (yes, I use more than one), I always have a couple of hundred in there covering topics ranging from design to usability, from SEO to SEM, from life hacks to productivity blogs, from.... Well, you get the idea, I guess. Knowledge and information management is close to my heart. Has to be with the amount of information I track. My "trusted system" is usually in flux but always at hand and fully searchable. My paid passion job at Search Engine People sees me applying my passions and knowledge to a wide array of problems, ones I usually experience as challenges. It's good to have you here: pleased to meet you! Read more...

Related Posts

Related Articles

View All

  • Will AI Replace Traditional Search Engines, And How Can Businesses Adapt To That?

    There is no doubt that AI is one of the most revolutionary technologies developed by humans since the internet. [...]

    Wisam Abdulaziz
    Wisam AbdulazizDec 17, 2024

  • Beyond Keywords: Leverage Topical Maps for Content Coverage

    Getting your content to stand out among the sea of information online is no small feat. That's where a [...]

    Ruud Hein
    Ruud HeinFeb 13, 2024

  • Use Google’s Helpful Content Patents As Content Creation Playbook

    Google's helpful content update marked a significant step in the search giant's ongoing effort to ensure that users are [...]

    Ruud Hein
    Ruud HeinFeb 12, 2024

  • A Year in Review: The Digital Marketing Trends That Defined 2021

    There’s no denying it: digital marketing has become the backbone of businesses worldwide, helping them to maintain a connection [...]

    Ruhi Van Andel
    Ruhi Van AndelJan 27, 2022