/Local Search

How to Go Hyperlocal with Your SEO Campaign

Let's face it, local SEO is probably the most used SEO strategy of them all. Sure, as a search marketer you will get your share of e-commerce websites and nationwide campaigns, but the bread and butter of most search marketers [...]

By |April 1st, 2014|Local Search|Comments Off on How to Go Hyperlocal with Your SEO Campaign

Small Business Owners Can Increase Traffic Online and In-Person By Connecting With These Three Local Search Tactics

The continuous rise in time spent on mobile devices by on-the-go consumers has a direct relationship with how individuals relate to and engage their local community; specifically businesses in their immediate area.

For small business owners that are plagued with the [...]

By |March 11th, 2014|Local Search|3 Comments

Focus on Local Search Marketing

If you have been paying attention to your buisness' online presence in the last couple of years, you know how important online visibility is to your bottom line. You probably took care of the basics: your business information (name, address, [...]

By |February 26th, 2014|Local Search, SEO|Comments Off on Focus on Local Search Marketing

Using Paid Search to Fuel Your Local SEO Keyword Research

I've talked a lot about keyword research as of late, this is partly due to the fact that with (not provided) sneaking into the mix it's hard to mine keyword ideas from existing site analytics, but also because when it [...]

By |January 29th, 2014|Local Search, PPC|1 Comment

What to Expect from Local Search in 2014

Local SEO probably has the highest ROI of all the internet marketing programs that currently exist. This is true for both, agencies and businesses alike.

Local SEO (when done correctly) connects businesses with their target audience, which comprises of local folk [...]

By |January 10th, 2014|Local Search|3 Comments

3 Shocking Polls on Local Search

I was recently part of a panel on local SEO put on by BrightLocal. With a couple hundred attendees I'd say we had a pretty good sampling. During this presentation we polled the audience and I found some of the [...]

By |December 10th, 2013|Local Search|1 Comment

The Ultimate Guide To Ranking a Business with Multiple Locations

This is probably the most debated of all the SEO strategies. It's a typical scenario. You have a business with multiple locations. Imagine a business with a physical location in Dallas, Houston and Austin. How does one go about executing [...]

By |September 25th, 2013|Inbound Marketing, Local Search, SEO, Web Design|1 Comment

How To Make Content Relevant For A Specific Location

If you are marketing a local business, you know your online content has to be relevant for your chosen location. You want your website to attract the right type of visitors, i.e. people looking for information, services or products related [...]

By |September 20th, 2013|Content, Local Search|Comments Off on How To Make Content Relevant For A Specific Location

The 5 Corner Stone Strategies for Local Search You Can’t Ignore

Prominence in the local search results is often considered the Holy Grail for bricks and mortar businesses.

Targeting area-specific terms in your SEO efforts is extremely profitable. People searching for goods in a particular area are much more likely to be [...]

By |September 16th, 2013|Local Search|3 Comments

5 Quick Tips for Local Inbound Marketing

Inbound marketing is quickly becoming a very popular marketing strategy. This is because inbound marketing continues to prove to be a very effective marketing strategy. Inbound marketing can be especially effective for smaller local businesses and here are five quick [...]

By |September 10th, 2013|Inbound Marketing, Local Search|2 Comments