stephen-king

Ive spent the last couple of days wondering what to write here, ever since Ruud Hein asked me for a guest post. Then I thought, hey, he contacted me after he saw my comment on Mandys post, so that should be a good starting point, right?

Im not a great fiction writer (and sometimes I wonder if Im even a good one.) But I keep writing and putting up my work on my blog. Ive just completed one novel there, and am putting up some short pieces while I muster up the courage to start another.

I thought my marketing work and writing fiction were mutually exclusive: I love both (though the first has got way more love from me lately), but I thought of fiction as a creative outlet and marketing as more hard work. Lately, Ive realized they are similar, and the lessons I learn in one apply to the other.

Heres what creative writing has helped me do better in marketing.

1.

About the Author: Unmana Datta

Unmana is the co-founder of Markitty. She likes working with small businesses to help them use online marketing more effectively. She writes about marketing for startups and small businesses on the Markitty blog and can be found on Twitter @Unmana.