Toll Free: 1-877-695-7388

GTA: (647) 699-2838

Search Engine People
  • SEO
  • SEM
  • CRO
  • Display
  • Blog
  • Why Us
  • Contact
  • Join Our Team
  • Get A Quote

Toll Free: 1-877-695-7388

GTA: (647) 699-2838

Pay for Performance Optimization Model

Donna Fontenot | February 26th, 2007
Tweet
Share
Share
Pin
0 Shares

There's no such thing as a standard pricing model with search engine optimization companies. This makes it difficult for site owners to compare. I often see requests for people wanting a Pay for Performance model, but I rarely see a company that actually offers this. There is a search engine optimization company that I am familiar with that offers pay for perfomance optimization. That company is eTrafficJams.

I've never used eTrafficJams before, but then again, I don't generally use another seo company's services because I don't need to. But most often, you can tell a lot by the information on a company's site. I've scoured eTrafficJam's site to find anything that would strike me as being wrong, but with the exception of "search engine submission services", it looks good. I always wonder why any SEO company would offer search engine submission services, but I have to assume that it's always thrown in there because the public expects to see it. And since it's almost always thrown in, I generally ignore that when I see it.

Their pay for performance model is based upon the client only paying for results, where they "only get paid for the Top 10 search engine rankings we achieve for you in the Three (3) search engines that matter most: Google, Yahoo! and MSN." Of course, my first thought was WHAT keywords? After all, anyone can rank your site for "super duper widgety thingamabob that spins and flies". So, I dug deeper and they say that the keywords are ones that are mutually agreed upon. Ok, I can't find fault with that.

Next, I read everything I could find on the site, including their services, testimonials, blog, articles and associations. Again, I couldn't find fault with anything. Finally, I ran some searches to see if I could find any negative reviews and didn't stumble across any.

So, if you are one of those people looking for a pay for performance model, you might want to check out eTrafficJams. As with any SEO firm you are considering, you should do your due diligence, and ask questions. Make sure you agree upon the keywords that they plan to optimize for. Make sure both you and the company are clear on the details, and then give them the leeway and time needed to produce results.

The above is a paid review of a website. I do not have any actual experience with them, nor have I ever used their services. I simply reviewed the site itself and based my opinions on that.

Tweet
Share
Share
Pin
0 Shares
Posted in Conversion Optimization

One thought on “Pay for Performance Optimization Model”

  1. Pete says:
    August 25, 2008 at 8:02 am

    eTrafficjams no longer offers a pay for play service, however, they have performed. They evaluated how well structured my site was, how content rich it was and how difficult it would be to get a top position for my keyword. They said that if they did not feel they had a shot at it, they would not have evne accepted the project.

    Once the evaluation was done, they charged an upfront fee of $3500 to get the site ready and they proposed a rate for top placement in each search engine. That upfront cost would not be incurred for future key words, it was a one time deal.

Comments are closed.

Recent Posts

  • Movin’ On Up! Why Migrating to Google Analytics 4 (GA4) Should be a Priority
  • A Year in Review: The Digital Marketing Trends That Defined 2021
  • The Basics of Video Marketing
  • Just How Much Do Google Reviews Impact Your SEO Ranking?
  • Search Engine People Announced as a 2021 National and Local Excellence Award Winner by UpCity!

Categories

  • Analytics & ROI Analysis
  • Company News
  • Content
  • Conversion Optimization
  • Display Advertising/RTB
  • Email Marketing
  • En Español
  • En Français
  • Inbound Marketing
  • Lead Nurture & Marketing Automation
  • Local Search
  • Marketing
  • Mobile
  • Partnership Marketing
  • PPC
  • PR
  • SEO
  • Social Media Marketing
  • Web Design

Additional Posts

AdWatcher – Click Fraud Monitoring and Ad Tracking

February 26th, 2007 | by Donna Fontenot

Supplemental Results Tools – Head to head competition

February 26th, 2007 | by Donna Fontenot

One man's story of working for Microsoft, Google and Yahoo

February 25th, 2007 | by Donna Fontenot

LET'S TALK

Need more information or want to get in touch?

Get in touch!
  • SEO
  • SEM
  • Display
  • Blog
  • Why Us
  • Join Our Team
  • Contact Us
  • Local SEO
  • Small Business SEO
  • Enterprise SEO
  • International SEO

LOCATION

1305 Pickering Parkway,
5th Floor Pickering, L1V 3P2

PHONE

Toll Free: 1-877-695-7388
Greater Toronto Area: (647) 699-2838

Social

© Search Engine People Inc. 2023 – Canada’s Top Digital Agency
© SEP 2023 – A Search Engine People Company | Privacy Policy

Search Engine People