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Tag: SEO copywriting

The Fail-Safe Technique to Keep Your Article on Track: Outlines

April 16th, 2014 | by Mandy Pennington

Ensure your article promises to deliver — and then deliver what your promise by staying locked on your topic. Here’s how to have a 100% success rate….

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Posted in ContentTagged Copywriting, organized writing, outlines, SEO copywriting, SEO writing, writing articles2 Comments

What Star Wars Can Teach You About Copywriting

May 24th, 2011 | by Mandy Pennington

I’m a huge Star Wars nerd. When Star Wars: Revenge of the Sith came out, I dressed up as a…

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Posted in ContentTagged Blogging, Branding, Copywriting, SEO copywriting, star wars, writing4 Comments

Storytelling: The Effective SEO Copywriting Tip You Shouldn’t Ignore

March 29th, 2011 | by Mandy Pennington

Of all the rules and techniques for writing, one stands out clear. Whether you want to sell a book or write a post that converts, you need to tell a story….

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Posted in SEOTagged SEO copywriting, SEO writing, storytelling, writing24 Comments

How To Avoid Jargon From Gunking Up Your Writing

February 1st, 2011 | by Mandy Pennington

Jargon, once picked up, becomes almost second nature and hard to avoid. Get 7 effective steps to avoid it creeping into your content….

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Posted in ContentTagged SEO copywriting, writing3 Comments

Idea Generation: 9 Proven Techniques That Work

January 4th, 2011 | by Mandy Pennington

Learn how to get unstuck with your content copywriting by using any one of these simple, proven techniques….

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Posted in ContentTagged Copywriting, idea generation, SEO copywriting, writing4 Comments

5 Traits of a Great Headline

October 5th, 2010 | by Mandy Pennington

Headlines are like the door into your store; they lead the way.

What does a good headline look like? What does it need?…

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Posted in ContentTagged Copywriting, headlines, SEO copywriting, SEO writing, writing1 Comment

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