The Fail-Safe Technique to Keep Your Article on Track: Outlines
Ensure your article promises to deliver -- and then deliver what your promise by staying locked on your topic. Here's how to have a 100% success rate.
The 60-30-60 Framework: A Non-Writer’s Help Guide
The great thing about this framework is that it gives you a time frame to work from so that your next article writing assignment doesn't turn into a time suck.
Storytelling: The Effective SEO Copywriting Tip You Shouldn’t Ignore
Of all the rules and techniques for writing, one stands out clear. Whether you want to sell a book or write a post that converts, you need to tell a story.
5 Traits of a Great Headline
Headlines are like the door into your store; they lead the way. What does a good headline look like? What does it need?
Human Optimized Content
I recently asked a creative director friend about his thoughts on SEO. I must share his response verbatim: SEO copy is clogging computer screens. It pisses everyone off when SEOs fill the world with words of infinitesimal value that add [...]
