The Fail-Safe Technique to Keep Your Article on Track: Outlines
Ensure your article promises to deliver -- and then deliver what your promise by staying locked on your topic. Here's how to have a 100% success rate.
Write Copy That Sells Without Selling Your Soul
We've all encountered a stereotypical slimy salesperson at least once. Why is it so creepy? Its because hes not a friend " he's a predator. His aim is to make the sale, whether the customers needs are satisfied or not. [...]
5 Ad Copy Headlines that Sell
A headline motivates the visitor to keep reading. The best headlines are specific in nature, sometimes exclusive and clearly states the benefit of staying on the page to the reader. Some can be catchy, imply a benefit, offer a little mystery, or present a warning to reader or give a unique feature or reward if the visitor chooses to "buy into" the headline.
Who Are You Writing For? SEO Copywriting vs. Social Media Writing
Social media and SEO are becoming more closely related, so your writing techniques should reflect this shift towards a hybrid "social-SEO" writing strategy.
What Star Wars Can Teach You About Copywriting
I'm a huge Star Wars nerd. When Star Wars: Revenge of the Sith came out, I dressed up as a Jedi for the premiere. Granted, I was working at a movie theater at the time and we all dressed up [...]
I Can’t Write But I Have To: 10 Tips To Make It Easy On You
Writer's fatigue, a content enemy almost worst than writer's block. Here's how you can overcome it today
7 Tips to Improve Conversions at Your Membership Site
7 crucial tricks, tips, and tools for any membership site owner to improve traffic, conversion, and revenue.
Idea Generation: 9 Proven Techniques That Work
Learn how to get unstuck with your content copywriting by using any one of these simple, proven techniques.
Ten Year Coma, Copywriting, Marketing and Guilt
Copywriting 2010 is not "just" writing. It's not "just" marketing. It's something more, something else. Learn to see and follow the red line through modern marketing copywriting.
5 Traits of a Great Headline
Headlines are like the door into your store; they lead the way. What does a good headline look like? What does it need?
