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Tag: theory

How Search Engines Distinguish Between Regional Sensitive Queries and Global Queries (And How You Can Compete)

December 15th, 2011 | by Mike Wilton

Both regionalized queries and global queries will deliver localized results in a variety of different formats, but they are localized nonetheless. So when it comes to optimizing for and navigating the local search space, how is one to distinguish the difference between a search like “flowers” and a search like “flowers Boston?”…

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Posted in Local SearchTagged 101, local, theory

What happens when links don’t matter anymore? [SEO Theory]

November 10th, 2011 | by Tanner Christensen

When it’s much easier to simply post a link to Facebook than it is to blog about a photo or video or interesting article, will the search engines see this as a critical time to shift the way they rank websites and will social interaction suddenly become the “go to” for higher rankings?…

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Posted in SEOTagged SEO, theories, theory5 Comments

Predictive & Contextual Search: Help Google Answer Unasked Questions (& Increase Your Traffic)

August 9th, 2011 | by Ruud Hein

What goes before the search result is the search. What comes after the search result — is more searches….

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Posted in SEOTagged algorithm, SEO, theory

How to Identify High Quality Websites

June 29th, 2011 | by Michael Martinez

According to Google it’s all about quality and high quality. Yet so-called quality sites get hit by search engine updates all the time.

So what really constitutes a quality website?…

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Posted in SEOTagged algorithm, pandy, SEO, theory

How Google Plus Works For Ranking [SEO Theory]

April 4th, 2011 | by Ruud Hein

How can Google find meaning in a signal so easily manipulated as their Google One button?…

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Posted in SEOTagged algorithm, Google, plusone, theory14 Comments

What Google Knows (That You Don’t)

March 21st, 2011 | by Adam Riemer

What Google might know about your site and how it might use it to rank your site … or someone else’s…

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Posted in Web DesignTagged bounce rate, CTR, Google, Google Toolbar, intelligence, theory8 Comments

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