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Tag: Social Media

Search Engine People Wins Clutch Best Digital Marketing Agency Award

March 4th, 2021 | by Amanda Desouza

Digital marketing starts with a deep understanding of business needs followed by a comprehensive strategy. It’s important to work with…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, SEO, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

Everything You Need to Know About Google’s Core Algorithm Updates

January 29th, 2021 | by Amanda Desouza

SEOs spend a lot of time trying to determine Google ranking factors. While Google occasionally offers insight, there continues to be mystery surrounding ranking factors and the distribution of weight these factors…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, SEO, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

Who Mentors the Mentor?

January 4th, 2021 | by Jennifer Osborne

The Search Engine People Blog is all about sharing Digital Marketing best practices and knowledge to help Grow Businesses.  I’m writing this…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, SEO, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, leadership, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising

How Important is Content for SEO?

October 2nd, 2020 | by Amanda Desouza
person surfing the web online and typing

Content is extremely important for SEO, without it search engines won’t have enough information to index your pages correctly and…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

What is Digital Transformation?

September 18th, 2020 | by Amanda Desouza
Person scanning a QR code with their mobile device

 Digital transformation is the concept of businesses using technology to change the way their employees, customers, and processes operate in order to improve the…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

Toronto Companies are Investing in SEO to Survive COVID-19

September 11th, 2020 | by Amanda Desouza
woman on desktop computer surfing the web

Why Should Your Company Invest in SEO to Survive COVID-19?  There are many reasons why SEO strategy and implementation can…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

How has COVID-19 Shifted Digital Marketing?

August 27th, 2020 | by Ruhi Van Andel
person sitting down and typing on laptop

As COVID-19 has spent the greater part of this year on a world-wide tour, the impacts on the global economy…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

Is Radio Advertising Effective?

July 29th, 2020 | by Geordan Johnston
Radio

While other forms of marketing and advertising are on the rise, don’t count out radio just yet. The truth of the…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, SEO, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

Mobile Advertising and Marketing

July 28th, 2020 | by Ruhi Van Andel
Person holding mobile device in their hand

Everyone and their grandmother now proudly flaunt a mobile phone, so it comes as no surprise that mobile advertising is one of…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Local Search, Marketing, PPC, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

How Do I Get an Ad On Instagram?

July 10th, 2020 | by Davida Ander
Person logging into Instagram account

With more than 1 billion monthly active users, Instagram is the perfect place for you to reach your target audience and grow your business. Running Instagram ads can help you reach customers…

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Posted in Analytics & ROI Analysis, Content, Conversion Optimization, Inbound Marketing, Marketing, PPC, Social Media Marketing, Web DesignTagged advertising, agency, content marketing, digital marketing, increase sales, marketing, PPC, Sales, sales funnel, SEO, Social Media, social media advertising, website speed

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