Pinterest is growing really, really fast. As with all things that generate a lot of traffic and lot of sharing it’s become a focal point for SEOs looking to distribute content to wide audiences and build links. The first, most fundamental question here is: can you actually build links using Pinterest?…
Month: May 2012
Local Business Online Marketing Blueprint – It’s a Sketch, Not Set in Stone
It serves local business owners well to remember that it’s better to have a compass to guide the way rather than have a map that’s set in stone…
This Is How You Easily Setup Actionable Google Analytics Dashboards
Even if you’re not a Google Analytics pro, you can set up a dashboard that lets you check in on site health, so you can make sure you’re on track for success. Here are some tips for setting up dashboards and configuring reports in Google Analytics….
6 Tools to Create a Social Media Dashboard
Social media has become a major part of an online strategy or marketing. Where the industry was once dominated by…
Google’s "Near Match" Keyword Update: Swing and a Miss?
Moving beyond their recent fascination with pandas and penguins (can "project platypus" be far away?), the "do no evil" crew…
Are How-To Videos In Blog Posts Like Davy Jones’ Locker?
While I have yet to wear the captain’s hat in my videos, I have found comfortable ways to convey information to help my clients and target audience….
What is Branding (and How Do You Do It?)
What is branding? How is it different from advertising? And can any sized company do branding or is it only for large companies?…
How To Avoid The SEO Trap
The purpose of this post is to introduce you to some of the jargon, tricks and techniques that SEO spammers…
4 Web Usability Basics You Can Do Yourself Saving You Thousands In Testing
Get the basics right and you have a converting, usable web site — without the cost of going through a usability lab….
3 SEO and SEM tips on non-english site versions
“Going international” unfortunately isn’t easy. Translating the corporate website is not enough. Based on extensive experience helping companies enter the…