If you are running ads on Google then you probably want more customers to visit your business. Local extensions allows…
Supercharge Your Ads With Adwords Location Extensions
Tag: adwords
The 5 Best AdWords CTR Strategies
Adwords’ CTR matters. It’s not only a measure of success but can also get you better ad-rates.
Here are 5 of the industry’s best CTR strategies….
Here’s Why Google AdWords Phrase Match Matters [Stats + Theory]
A few months ago Bryant Garvin wrote an interesting post arguing how phrase match keywords have negligible use in Google…
The 10 Step Google Search Remarketing Setup Guide for AdWords (RLSA)
Heard about RLSA? Remarketing Lists for Search Ads? Google search remarketing? If so, you’re in the minority. According to Google…
4 New AdWords Innovations Rolling Out That Will Save You Time
Written with Andrew Popowycz, PPC Specialist. On April 22nd, Google announced some innovative features that they will be rolling out…
AdWords Campaign Management – Best Practices for 2014
After a long winter, its time to put the hat and gloves away and take a fresh look at how…
(Not Provided) Data in Adwords: The Facts
Paul Feng (Product Management Director of Adwords) announced that Adwords has rolled out secure search (SSL encryption) for signed-in searches:…
What Is a Good CTR on Google AdWords?
A very popular question, but unfortunately there is no such thing as a ‘good CTR’. Since CTR depends on many…
3 Steps to Google AdWords RLSA Success
Remarketing Lists for Search Ads (RLSA) is relatively new Google AdWords feature which allows you to show ads on Google…
4 Ways to Turbocharge Your AdWords Analysis Skills
1. Look beyond the conversion It’s not all about conversions. I often use the 200 clicks rule as a general…
