Your landing page is the most critical step in your funnel because this is where expensive leads are often lost….
The 7 Pillars of a Converting Landing Page

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Your landing page is the most critical step in your funnel because this is where expensive leads are often lost….
Your landing page is where you deliver on the promise of your ad and where you’ve got to earn the conversion. …
Google is always testing. They are as much of an internet marketing company as the next website. They are for-profit. So they like to tweak their pages for better optimization… and tweak their pages they do. At this point in the game Google’s tweaks are usually very minor and will often go unnoticed by most. So what is Google testing now? How are they increasing their landing page conversions? What’s their CRO strategy?…