The social media frontier of today holds the opportunity to develop contact strategies for Facebook and Twitter with similar precision…
4 Tips to Maximize Customer Lifetime Value through Social Networking

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The social media frontier of today holds the opportunity to develop contact strategies for Facebook and Twitter with similar precision…
How Not To Fall Down The Social Network Rabbit Hole Do you remember the day you signed up for LinkedIn?…
What engaging your followers really looks like! It’s all the rage – Social Engagement. We hear: “Gotta Engage.” “Let’s Get…
I recently compiled the results of a Twitter direct marketing campaign whose goal was to drive traffic to a single…
Being known as a social guru is something a lot of us working on the Internet aspire to in todays…
For marketers who want to get out of endlessly discounting their product to their best customers, here are 8 ways to use Social Media and non-monetary rewards for your best customers: those that will recommend you to their large social networks. Examples include KLM, Starbucks and small businesses….
BlueGlass Panel Session on Online Communities. Moderated by Chris Winfield. Panel consisted of Drew Curtis, CEO at Fark.com, Tamar Weinberg, Author of ‘The New Community Rules’, and Cameron Olthuis, Director of Audience Development at Clicker.com. Narrated by me, Thos Ballantyne, pest control guy….
What the core of social media marketing is really about….
I admit that I’m not one of the big social network gurus with a ton of “friends” on places like…
I promised way back in Part One that as an SEO or a webmaster looking to market your website, you…