There is no shortage of SEO agencies and they are all ready and willing to compete for your business. With so many options out there, many businesses find it challenging to choose the right SEO agency for their needs. To simplify the decision-making process, we have created an unbiased [...]
Digital ad best practices: Learn how to optimize your advertising campaigns when money is tight. As businesses are impacted by the pandemic, many have had to drop advertising budgets and re-examine their digital strategy. With tightened purse-strings and higher stakes, efficient advertising has never been more important. Here are five effective low budget ad tactics, businesses should consider to make the most [...]
Pinterest is, even now, a fairly well-kept secret in the marketing world. That means the people who use it well are even more likely to stand out from the competition. You might be worried that getting started with Pinterest is [...]
Twitter App Spotlight, Instagram Advertising Options, and more of what's making news in the Social Media Marketing world. Twitter App Spotlight and Timeline Install Actions Twitter has plans to marry mobile and apps with new Timeline Install Actions. After rolling [...]
So, your business is not on Instagram yet? OMG... Instagram is such a great connector and catalyst to all other things social! What are you waiting for? Current Facts About Instagram First, we can all empathize with the statement, "I [...]
Should Facebook Marketers Focus on Likes, Shares, or Promoted Posts? Facebook has become a social networking platform with a user base of over a billion. Many SMBs and marketers have had to keep up with Facebook's rapidly changing marketing platform [...]
For a lot of marketers, the land of strictly-mobile social apps like Instagram and Snapchat is completely foreign. We're more comfortable building campaigns on the networks we understand: Facebook, Twitter, and maybe Pinterest. But the world is becoming increasingly mobile-first. [...]
The social media frontier of today holds the opportunity to develop contact strategies for Facebook and Twitter with similar precision and discipline that direct marketers have brought to a science over the years. If you are a brand that markets [...]
When looking at new approaches to online marketing, its important not to blindly chase an unknown demographic on an unknown platform. This is especially important as it relates to social networks. Each network has its own features and strengths that [...]
The rules of social media change all the time. The plan that works one year might flop the next. The past year is no exception, as some creative marketers created campaigns that cemented the importance of some rules, and even [...]
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