How Do Online Reviews Affect Your Search Engine Rankings

Online reputation management (ORM) – the process of monitoring and influencing your reputation online - can be an important element of search engine optimisation . When it comes to ensuring your brand ranks highly in online search results, [...]

By |June 24th, 2016|Marketing, SEO|1 Comment

Social Media Tips & Tools To Post Smarter: Content Creation

Last segment we spoke about the importance of good content and how to dig deep to find information that’s of value to your followers. In this post we’re going to chat about content creation. This information will be beneficial to [...]

By |June 23rd, 2016|Social Media Marketing|0 Comments

Successful Content Marketing Without Writing Any Content

Successful Content Marketing without Writing Content? It’s Possible when You Follow These Tips!

Without a well-planned content marketing strategy, your business/blog/website won’t reach a great number of potential consumers. The creation and promotion of high-quality content remains an inevitable part of [...]

By |June 22nd, 2016|Content|1 Comment

The Tactical Guide To Promoting Your Content

Promoting your post is the last thing you want to do after what can potentially be hours of writing.

But it's exactly what you have to do to get the coverage you deserve.

And since so few [...]

By |June 21st, 2016|Content|0 Comments

The Three-step Online Reputation Management Primer

"Help!" she cried.

This is not the opening line of a horror movie or a detective novel. It is the opening line of a conversation I had a few months back with a lady who couldn't get a job [...]

By |June 20th, 2016|Marketing, SEO, Social Media Marketing|2 Comments

9 Content Conversion Tips

We all know that we need useful content publishing for better SEO. According to this study content marketing generates approximately 3 times the number of leads than traditional marketing does.
“Content marketing is all that is left.”

-Seth Godin
After having developed [...]

By |June 17th, 2016|Content, Conversion Optimization|0 Comments

Analyzing Google's Latest Mobile Friendly Update

On May 12th, Google released a mobile friendly update that boosted the ranking signal for new mobile friendly sites.

In the following weeks, we looked at our clients and discovered that although mobile friendly sites got the boost, non-mobile friendly sites [...]

By |June 16th, 2016|Mobile, SEO|2 Comments

9 Changes Google Has Made That Affect SEO's In 2016

The world of online marketing and SEO appears to change overnight. We’re less than four months into 2016 and Google’s algorithm and search quality guidelines look a whole lot different than they did on New Year’s Eve last year.

This list [...]

By |June 15th, 2016|SEO|3 Comments

How To Do A Content Gap Analysis

When you have thousands of keywords to target, focusing on 3 phrases to rank higher does not pay off as much. When you have thousands of pages on your website, optimizing a handful will have a low overall ROI. [...]

By |June 14th, 2016|Content, Inbound Marketing, SEO|0 Comments

Strategies for Securing Ratings and Reviews – Honestly

... because fake reviews are not only immoral -- but also illegal

It's never been easy to earn customer's favor, especially in terms of explicit public appraisal like an online review. As responsible business owners we all [...]

By |June 13th, 2016|Marketing, SEO|0 Comments