How To Use Social Media To Source Articles & Engage Readers

Social media services have given journalists new tools to discover hard-to-find sources and identify hot topics. In many ways, this allows for quicker bottom-up reporting, tied less to cyclical events or the agendas of established industry players. Likely, it gives [...]

By |September 19th, 2016|Content, Social Media Marketing|Comments Off on How To Use Social Media To Source Articles & Engage Readers

Understanding The Customer Acquisition Lifecycle

If you want to drive growth and allocate resources effectively, it is important that you understand the type of visitors you get and which stage of the customer lifecycle they are currently engaged in.

The amount of [...]

By |September 16th, 2016|Analytics & ROI Analysis, Marketing|Comments Off on Understanding The Customer Acquisition Lifecycle

A Step-By-Step Guide To Crafting High-Returning Reader Personas

When it comes to developing high quality content, you’re ultimately writing for two different, yet related audiences. Search engines. The first audience consists of search engines. This is where SEO comes into play. In order to [...]

By |September 15th, 2016|Content|Comments Off on A Step-By-Step Guide To Crafting High-Returning Reader Personas

5 Easy Steps To Build A Guest Posting Strategy That Rocks

These days, one doesn’t have to prove that guest posting is useful. However, today’s guest posting isn’t what it used to be – you cannot use the same strategies that were in vogue several years ago, unless you [...]

By |September 14th, 2016|Content, Inbound Marketing|2 Comments

How I Use SEMrush & Discount Marketing To Get Massive Sales

It’s 4 in the morning, and you still can’t sleep.

You spent the last 3 hours or so trying to figure out why your aren’t getting the spike in sales that you were hoping to get from your automotive e-commerce site. [...]

By |September 13th, 2016|Marketing|6 Comments

How To Prevent & Manage Negative Online Reviews

Online Reviews are helpful for any type of business and customers. Users read the reviews before purchasing a product, hiring a service or visiting a place.

A review is the statement of other customer’s experience, and it [...]

By |September 12th, 2016|SEO|Comments Off on How To Prevent & Manage Negative Online Reviews

5 Effective Social Media Steps For Blog Promotion

Suppose you are a prolific blogger with extremely high-quality writing. Your posts truly shine and make you proud. And yet you get that feeling your blog is somehow underexposed, and you are not getting as much attention from [...]

By |September 9th, 2016|Social Media Marketing|4 Comments

Crawlability: Just How Well Can Google Crawl JavaScript

Google has crawled JavaScript since 2008. The idea that Google can crawl these types of pages is nothing new. The problem? Google wasn’t able to gather a whole lot of amount of information from JavaScript pages, limiting their ability to [...]

By |September 8th, 2016|SEO, Web Design|2 Comments

How To Use AdWords Auction Insights in Your Marketing Strategy

When was the last time you reviewed an AdWords Auction Insights report? When you did, was it anything more than a simple export to check who else is on the radar bidding on the same terms as you? [...]

By |September 7th, 2016|Analytics & ROI Analysis, PPC|1 Comment

25 Blog Post Templates To Make Blogging Faster

We’ve all been there – it’s time to write your next blog post and you have no clue where to start. For many writers and non-writers alike, the difficult part isn’t coming up with an idea or a [...]

By |September 6th, 2016|Content|Comments Off on 25 Blog Post Templates To Make Blogging Faster