On May 12th, Google released a mobile friendly update that boosted the ranking signal for new mobile friendly sites.
In the following weeks, we looked at our clients and discovered that although mobile friendly sites got the boost, non-mobile friendly sites [...]
The world of online marketing and SEO appears to change overnight. We’re less than four months into 2016 and Google’s algorithm and search quality guidelines look a whole lot different than they did on New Year’s Eve last year.
This list [...]
When you have thousands of keywords to target, focusing on 3 phrases to rank higher does not pay off as much. When you have thousands of pages on your website, optimizing a handful will have a low overall ROI. [...]
... because fake reviews are not only immoral -- but also illegal
It's never been easy to earn customer's favor, especially in terms of explicit public appraisal like an online review. As responsible business owners we all [...]
Ask a marketing team what they struggle with the most and chances are good they'll say content creation.
There's also good reason why creating content remains a major hurdle for marketing teams: it is always easier said than done. At this [...]
The digital marketing world is constantly changing, and innovations alter the landscape of current trends every day.
More and more, people crave a personal connection with web content, and are increasingly supporting companies who show a marked interest in the user’s [...]
Building your email list is a common goal of virtually all websites, whether an ecommerce store, an industry blog or a brick and mortar store. Email consistently provides one of the highest ROI channels for online marketing, contributing an average [...]