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Tag: Jacob Varghese

Use Google Analytics to Develop Social Media Strategy

April 6th, 2011 | by Jacob Varghese
Plug Social Media into Analytics

Looking to phase a social media campaign into your marketing mix or trying to scale up your existing campaign?

If your site has been around for a while, chances are that you are already keeping an eye on data coming in from Google analytics. This historical data can help lay down basic targets for your future campaigns that include social media efforts….

Read More…

Posted in SEOTagged Custom Reports, google analytics, Jacob Varghese, Online Charisma, Online Marketing, SEM, SEO, Social Media Marketing Strategy, Social Media Monitoring4 Comments

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