Getting people to your site via search is relatively easy. Getting them to stay on your site is a bit harder. Turning those visitors into customers and finally enthusiastic evangelists for your brand — that takes a well thought out user experience. The 5 points mentioned in this article get you familiar with the groundwork you need to cover in order to make these things happen….
Year: 2012
Top 10 Facebook Tools For Business
Social media is about engagement. About responding fast or at least soon. About distributing your message throughout the day versus blasting once. About not spreading yourself and your staff too thin. That’s where these Facebook business tools come in….
How to set-up your Google+ Local page
A top concern for small business owners is trying to find more customers through local and mobile search. And the…
Google Tag manager – what’s it all about
Googles newest addition is Google Tag Manager, which got published the 1st of October 2012. Google Tag Manager is a…
Branding Your Business: Online and Offline Marketing Collaboration
Perception is reality. While this maxim still stands as a favorite subject in debates, it is undeniable that it can…
4 Actionable Split Tests To Improve Your Conversions
Four areas where anyone can make, test, and track conversion improvements — in some cases doubling revenue….
How to Turn Customer Retention into Big Gains
Online marketing and Search Engine Optimization are extremely volatile beasts; constantly evolving industries that can twist and turn unexpectedly, ensuring…
10 Things We Didn’t Know A Week Ago
Newspapers leaving Google News, Craig’s Lists house stripping, and War of The Worlds telephone operators.
10 crucial, funny, striking, relevant, relaxing, or beautiful news items people in marketing, search & social should know about….
3 Tips To Launch Your Startup To Stardom
Lessons learned by an entrepreneur…
Let’s Get Social: What Does That Really Mean?
What engaging your followers really looks like! It’s all the rage – Social Engagement. We hear: “Gotta Engage.” “Let’s Get…