My Mother’s Values Help me to Succeed at Social Media
I grew up in a house with a lot of rules. From the time I was 8 it was just the girls in my house.... my mom, my sister and I. My mother taught us strong values and we were [...]
Search Robots: The Good, The Bad, and The Googlebot
What Are Web Bots? A web robot is a program that runs amok on the web, gathering documents and referencing them. It follows links from page to page and site to site. Web Robots are also known as "Spiders", "Crawlers", [...]
Kay Frenzer: Search Blogger of the Day
Meet Kay Frenzer, the Search Blogger of the Day. Today I'd like to highlight a post called Paid Link Marketing - Gasp!. Kay steps right into this pit of controversy by saying things like "Just about everybody buys links. Honest." That's enough to get me to want to read the rest of the post.
A Newb Gets Excited About RankSense
I recommended RankSense to a newbie wanting to optimize a site a while back, and I remembered to ask him today what he thought of it. He said that he'd done a little happy dance earlier because he'd watched in [...]
Personal Branding Gold Rush
It's that time of year again when the next issue of Personal Branding magazine is released. Although I'm a staff writer for the magazine, I don't have an article in this issue due to circumstances and time problems. But that [...]
Kim Krause Berg: Search Blogger of the Day
Meet Kim Krause Berg, the Search Blogger of the Day. Today I'd like to highlight a post called What Is SEO These Days?. Kim shows us what some forum members were saying in answer to the question What Is SEO?. It's a good question that always tends to elicit various and often contradictory answers. What do you think SEO is?
Lauren Cobb: Search Blogger of the Day
Meet Lauren Cobb, the Search Blogger of the Day. Today I'd like to highlight a post titled Total Search Marketing. In this post, Lauren is commenting on article she read on Search Engine Land, in which a study concluded that natural search is the best tactic for generating online leads
Looking For An Alternative To Adsense? What About Adcenter?
I've been beta testing Microsoft's Adcenter Publisher for a few months now, and we've finally been given the go-ahead to blog about it. I don't plan to give an exhaustive review of Adcenter, but I did want to point out [...]
Liana Evans: Search Blogger of the Day
Meet Liana Evans, the Search Blogger of the Day. Today I'd like to highlight a post called Utilizing Video in Online Marketing Strategies. Despite the prevalence of video, the actual production and use of it as a marketing strategy is still new to many of us.
White Hat vs Black Hat Social Media Optimization
The whole white hat vs black hat distinction is huge in SEO. Which techniques are unethical? (Black Hat) Which are controversial? (Gray Hat) Which tactics are too risky? Every SEO has to answer those questions for themselves. Most black hats [...]
