Search engine optimization has often been called both a science and an art. The basics of SEO are simple. The intricacies of SEO are complex. Anyone with average intelligence and plenty of time can learn to optimize their web pages. [...]
Link popularity is an important ingredient of search engine optimization. Most major search engines use it as part of their algorithm, some more than others, making it a factor that should not be overlooked. For less competitive terms, on-page optimization [...]
The search engine race continues as Yahoo! joins the pack of search engines trying to emulate the clean look of Google. You can see the new look at https://new.search.yahoo.com/ .
I've seen the question posed many times: What qualities does it take to be a search engine optimizer? Of course, there are quite a few qualities that are useful or even essential. Some of these are technical in nature such [...]
Many people read about Google's advanced search operators on various SEO forums, but don't have a clear understanding of what they are, or how they are useful. Some of these operators include site, related, allintitle, allinurl, and allintext. To read [...]
MSN plans to launch new search improvements in July, and will roll out its own new search engine later this year. According to an article on ZDNet, Microsoft is nearly ready to go head to head with Google and Yahoo. [...]
Another excellent tool by WebmasterBrain is known as PROG. Essentially it returns Google results, but shows the PR of the results pages next to each listing. A really powerful tool to use if you want to search for backlink partners!
Now that Yahoo has cut the ties with Google for a while, my opinion, based on my own results, is that optimizing for Yahoo is similar to the way we used to optimize for Google (before November, 2003). In other [...]
SERP stands for one of the following (depending upon who you ask): 1. Search engine results page 2. Search engine ranking page 3. Search engine results position 4. Search engine ranking position When I refer to SERPS, I am speaking [...]
I like www.webmaster-tookit.com. There are tons of places on the web that offer SEO tools, but this place has a nice, handy collection of them all in one spot.
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