Curious what it may take to get from this to this? Well, you need a square piece of paper and…
Tag: howto
Social Networking For The Local SMB
From Google to Facebook and from Yelp to FourSquare: a clear “cut through the noise” how-to on what to do where….
This Is How You Easily Setup Actionable Google Analytics Dashboards
Even if you’re not a Google Analytics pro, you can set up a dashboard that lets you check in on site health, so you can make sure you’re on track for success. Here are some tips for setting up dashboards and configuring reports in Google Analytics….
How to Build Social Media Embassies
A website can be likened to a nation and a social media profile to an embassy representing that nation; one which helps it maintain good relations with the other nations. The better your social media embassy is built, the more effective it helps you reach out to those other nations….
On Page Optimization Tips for Local Businesses
The good news is that ranking locally is infinitely easier than ranking regionally or nationally.
It all starts with understanding how to optimize your website….aka on page optimization….
Excel Formatting Tips To Rock Your PPC Reports
You might use formatting already, but I am here to make your life a little easier yet. I’m going to show you how to introduce color to your reports.
Why does color matter? Color is much easier to process then black-and-white numbers on an Excel spreadsheet….
How To Optimize Your LinkedIn Profile
Learn how to make the most of your LinkedIn profile….
3 Special Steps To Deal With Keyword Difficulty
How can we make sure the keywords we choose will prove to be efficient. You see, when starting up a fresh SEO campaign, the trick is not only to find keywords with commercial value and a high search volume, but to see how difficult it is to actually rank for those keywords….
How To Do An Index Audit
Combine two powerful tools — SEO Quake and Excel — to perform an index audit, identifying missing pages….
Make Your Own Twitter Button With Custom Text
Sometimes you just need a real (looking) Twitter button but with different text. So we got it for you….
How To Filter Your Twitter Stream by Using Twitter Lists
How do massive accounts “listen” to so many people while still being able to get to the good stuff?
Here’s how….
4 Steps to Use Organic Keyword Data to Build & Improve Converting PPC Campaigns
Your own site analytics provide a wealth of data Google’s PPC tools hide from sight.
Here’s how to use that data to start a PPC campaign or to improve the ones you’re already running….
How To Teach Kids How To Search
Looks like Google has all the answers — but can you be sure? Can you trust those answers?
Here are things you have to watch out for….
Keyword Research For Those Who Have Something Else to Do
Here’s a solid way to research keywords without having to worry about crazy competitor analysis or other exhausting metrics….
The Ultimate SEO Timesaver: SEOmoz Linkscape API and Google Docs
Automatically populate records for Page Authority, Domain Authority, Linking Domains, and mozRank…
3 P’s of WordPress Site Structure for SEO – P#3: Performance
In the third and final post of my ‘3 P’s of WordPress Site Structure for SEO series I’m going to cover P for Performance. If you haven’t read the previous posts, make sure you catch up with P#1: Preparation and P#2: Publishing first of all….
How To Extend The Life of a Press Release Online
The creation and promotion of a press release is hard work, but what do you do after your initial efforts are done and the buzz has died down tremendously?…
Link Building Demystified & Simplified: Learning How To Build Links
Today we are going to walk through a process that you can apply to pretty much any site to get some good quality links that will go towards improve your positions in the SERPs. I don’t claim that this is the best way, I don’t claim this is the only way. What I will say is that this is a tried and tested method that can be applied by the smallest of businesses with the smallest of budgets. It can be easily undertaken by anyone in your company and requires little technical know-how….
How to Use Google Website Optimizer
Google Website Optimizer is an excellent resource for those seo experts who prefer to make data driven decisions. The tool…
Are You a Social Media Beginner? Begin Here…
As a small business entrepreneur, your web presence should be a top priority regardless of whether your online activity is…