Hello from Bing Canada
Hi everyone, My name is Andrew Yang and I am the Search Evangelist for Bing Canada. Part of my role as an evangelist is to connect with the Canadian community of Bing Ads users and be the voice of our [...]
Blog Better in 2013: 3 Things You Never Thought to Do
With the arrival of 2013 came the flood of New Year's resolutions. We're all going to write smarter, link better, analyze more, and debate less. Like every year, we start off with good intentions, but rarely do we have a [...]
10 7 Things We Didn’t Know a Week Ago [Week 03]
Claiming a Twitter username that's already in use is easy as long as the account is dormant. It essentially involves one step. Submit an impersonation claim to Twitter. testlio Get a fake Facebook girlfriend. Or if you're cheap an ex-girlfriend. [...]
14 Point Site Audit for SEO
In the same way no two writers approach a writing project in an identical way, there is huge scope for individuality in the way that seasoned SEOs tackle the all-important site audit, without which you have no foundation for effective [...]
7 things to think about before running a local SEO campaign
Localized SEO is different than other SEO campaigns. To put it simply, it isn't so "macro". There are usually no departments that you are dealing with. There is less money. In most cases, it is a highly intimate relationship between [...]
What The Facebook Graph Search Engine Is, Does, How It Works, and How To Use It
Facebook has launched what CEO Mark Zuckerberg calls Facebook's "third pillar", after Timeline and News Feed; Facebook Graph Search. The tool, a search engine really, indexes all the information on Facebook, from photos posted to things liked. It filters that [...]
The Psychology Behind A Great Blog Title And 3 Ways To Harness It
Your blog's title is the first thing that any reader will come across and is often the sole piece of information using which they make a decision to click through. Therefore, it is very important that you create titles that [...]
The Rising Influence of AuthorRank In 2013
The days of Google PageRank's link-based dominance are numbered. While it's no secret that Google has been working on undermining the SEO manipulators who use link building schemes and black hat methods to rise in the search rankings, we now [...]
How to Do Keyword Research in 10 Minutes
I remember when I first learned about keyword research. The in thing then was formulas that used some combination of the number of monthly searches, the number of Google results, standardizing coefficients and the placement of the moon in relation [...]
Making Pinterest Work for You
You can't deny Pinterest is a power-player in social media. Despite only launching in 2010, it's the third-most used social media site in the United States. A visually-oriented medium seems like a no-brainer for brand building and indirect marketing, but [...]
