Deja Vu #2: The New Fundamentals
It's Not What You Do, It's Why You Do It In Deja Vu Part 1, we talked about how no matter how much things change, the more they stay the same. Things evolve, but they do not change in respects [...]
SEPs New Headquarters (SEPplex) …
We're proud to announce that we've outgrown our current SEP offices, and must now expand into a much larger facility. Growing at 100% per year poses great challenges, and one such challenge is ensuring that office space isn't a constraint [...]
Where Are All the Women SEOs?
Angie looks at the role of women in SEO, if there really is few of them in the industry, and why they might be so quiet within the various industry 'circles'.
VSEO: Media RSS and Video Sitemaps
Part of Video SEO (VSEO) is making sure your video content is actually accessible to search engines. Two good ways of serving your video content to search engines are media RSS (MRSS) files and video XML sitemaps. Media RSS Wondering [...]
TGIF – @–>
Welcome to another edition of TGIF! I hope that you have had a cool week and that you are raring to start the weekend. It's so much fun to organise something with friends and all meet up to share food, [...]
Deja Vu #1: Out with the Old, In with the New Old
Guest Books, Forums, Blogging, Social Networking... We might do things a little differently now, but really - we're doing the same thing. We are just better at it. SEO has evolved since the beginning, too. In the end though, everything I learned about SEO in 1998 is fundamentally the same as well.
Exhale Creativity: Inhale Buzz
Sometimes you jut get lucky and buzz spreads about your company, product, or service seemingly out of thin air. While it's truly exciting when that happens, I wouldn't sit around waiting for it. Sometimes you have to make your own [...]
TGIF – ;-{)
Welcome to another edition of TGIF. I hope that the week has been good to you and that you enjoyed every tiny bit of it, even the hard bits. The weekend is upon us now, once again, and I can't [...]
Five Reasons Your Keyword Tool May Be Lying to You (And Ours Might Too…)
At WordStream, we recently released a Free Keyword Tool. Then we told people not to trust it. Sounds a bit contradictory, but let me explain… One of the most common search marketing mistakes I see people make is in trusting [...]
Write White Papers Like an Expert With These 10 Simple Steps
Interested in writing your own white paper or one for a client? Find out how to do it the easy way here!
