In part one of the website redesign process, we focused on the groundwork of your redesign: goals. The key takeaway…
The Website Redesign Process, Part 2: Analysis
Month: February 2012
Keyword Research For Those Who Have Something Else to Do
Here’s a solid way to research keywords without having to worry about crazy competitor analysis or other exhausting metrics….
Easily Establish The Best Price Point With Decoy Pricing [Decision Field Theory]
If the price is too much, you risk losing a customer but if it is too little, the perceived value could hurt sales as well. One option is to use decision field theory to give what appears to be options when, in actuality, you are driving the majority of sales through the price point you want them to pay….
18 Best Practices To A Traffic Driving Twitter Account
Having a website is easy; driving traffic can be difficult and few manage to generate consistent amounts of traffic….
Tracking Social Efforts – Analytics Beyond the Link Shortener
Now that you’re communicating, it’s time to find out whether it’s actually helping and, if so, how much….
What Is The Importance Of Freshness And Recency To Google’s Latest Algorithm Tweaks?
Realizing that the “freshness” of results was starting to become a problem, Google decided to make some adjustments to its algorithm that address the issue. This latest update is a huge deal, so let’s take a closer at the details and what it all means….
Pinterest Changing Your Links Into Their Affiliate Ones
Making money is fine. Making money of your website even better. Making money of stuff your free user post on your site — iffy. Doing it begind their back? Right out sneaky….
Pinterest: Your Latest Social Media Marketing Tool
I know what you’re thinking. Pinterest, as a way to market my business? No, I don’t think so. Think again…
Social Media Metrics: Not as Difficult as You Thought
Social media metrics may not be as difficult as once imagined with use of analytical tools. The tools automatically generate reports so that executives can evaluate them to improve business practices. Companies should integrate web analytics applications into their weekly routines to ensure that the business is constantly improving and generating new revenue….
Dress for Success Even When You Work From Home
Working in your pajamas can sometimes have a negative effect on your productivity as a freelance writer, and that dressing for success can be important even if no one can see you!…
