As the "It" social network of 2012, Pinterest has gained over 10 million users in just over 2 years. Major brands are seriously looking to Pinterest to drive more traffic and increase sales. Is your business on Pinterest? Did you [...]
Some businesses hesitate to ask clients to prepare a testimonial but testimonials are one of the best ways to boost your online credibility, both for products and services. Video testimonials? Doubly so. When posted on social media networks [...]
Social media is about engagement. About responding fast or at least soon. About distributing your message throughout the day versus blasting once. About not spreading yourself and your staff too thin. That's where these Facebook business tools come in.
Most of us spend hours upon hours on Facebook sharing, liking, finding friends and commenting. We almost have a second life online. Wolfram Alpha believes our activity on Facebook can say something about us. Their new tool, the Wolfram Alpha [...]
Second in a three part series on Facebook app development. In this installment: the development process and the generic procedure Facebook app development companies adopt for creating and deploying a successful application.
Depending upon your local business goals, Pinterest can be a great way to build your customer engagement. However, like with other social media platforms, its important to understand the nuances of the audience on Pinterest and craft content which will [...]
Social is hot. Sure. But at what price? How far should you go?
In this video I interview Jeff Quip, Founder and CEO of Searchenginepeople.com Jeff shares the importance of being visible on social media when building authority. He also explains how you can use the power social media tools to build visibility [...]
The 3 stages of an effective social media plan.
You can use Twitter to communicate, to build a brand, to offer (customer) support -- but how do you use Twitter to build or support a community?
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