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Tag: social

How to Build a Twitter Following for Your Business

May 5th, 2011 | by Jennifer Null

Twitter is all about following the people and businesses you’re interested in and gaining followers in return. It’s easy to follow other people–you just click on the “follow” button. But how do you get people to follow you? If you’re not already a huge brand name, this can be pretty challenging….

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Posted in Social Media MarketingTagged followers, howto, process, social, twitter10 Comments

Influencers: A How-To Guide

May 4th, 2011 | by Kristy Bolsinger

There are followers and influencers on social networks. Targeting the right group of people spreads your message effectively. Here’s how to find the influencers who can help you get your message out….

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Posted in Social Media MarketingTagged howto, Influencers, social6 Comments

5 Steps to Boost Audience Engagement [ROI]

April 27th, 2011 | by Suzanne McDonald

The WHO and WHY go before ROI. It’s that simple….

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Posted in Analytics & ROI AnalysisTagged 5, Content, engagement, interaction, listpost, process, ROI, social

How to Choose the Best Social Network for Your Business

April 26th, 2011 | by David Murton

With the case for social business success being made media-wide and the number of social networks so high, where should you invest your time?

6 determinators to figure out how to choose the right social network for your company….

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Posted in Social Media MarketingTagged 6, listpost, social2 Comments

Nailing Your Social Media Sales Pitch

April 19th, 2011 | by Taylor Pratt

The four elements of the social media sales pitch…

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Posted in Social Media MarketingTagged howto, Sales, series, social

Advertise on Facebook to Learn More About Your Customers [Quick Idea]

April 15th, 2011 | by Ryan McNeely

Quick actionable thought on how to get value from Facebook ads even though Facebook visitors don’t really want to see or interact with them….

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Posted in Social Media MarketingTagged advertising, facebook, market research, social, testing2 Comments

How To Manage Your Facebook Pages’ Profile Image & Photo Strip

April 12th, 2011 | by Andrea Stenberg

Optimize your Pages’ profile image for instant brand recognition…

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Posted in Social Media MarketingTagged avatar, facebook, howto, photo strip, photos, social2 Comments

RIP: Your Last Tweet

April 11th, 2011 | by Scott Gould

What if your next Tweet turned out to be your last?…

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Posted in Social Media MarketingTagged quality, social, twitter2 Comments

Are you responsible for what your employees do online?

March 31st, 2011 | by Emma Jowett

When your staff makes an online boo-boo, who’s in charge of paying for the plaister?…

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Posted in Social Media MarketingTagged policy, Reputation Management, responsibility, social, Social Media, social media policy1 Comment

Google Plus One: What We Recommend Our Clients [Canada Business]

March 31st, 2011 | by Ruud Hein

What is the Google +1 Button project about, what does it do, and how does it impact your business. Straight talk and recommendations….

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Posted in Social Media MarketingTagged algorithm, Google, plusone, ranking, social, social signals7 Comments

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