Strategy by Sean MacEntee Search Engine Optimization (SEO) is used to maximize user traffic to the website. It can be best described as several methods and practices used to improve the way that a website is seen [...]
Image by MBWA_PR Geo-fencing technology is significant due to its intuitive awareness of geographical location. It takes into account not only the local Internet user's exact location, but also the location of nearby features that may be useful to [...]
Recent research shows that 53% of businesses spend less than 5% of their total marketing budget on conversion optimization. 35% of the businesses report a conversion rate of less than 1%. It wouldn't surprise me if a good chunk of [...]
Content marketing is one of the biggest success stories in the global marketing industry. Everyday, thousands of pieces of content are published, all professionally planned, commissioned and measured to give brands a powerful way to reach their customers. This builds [...]
As an old school sales and marketing guy I can tell you stories... I've been in sales and marketing for many years.Let me tell you that digital marketing was, and is, a game changer. Before Digital by Gerald England [...]
Online reviews are no longer only important for businesses that want to build hype on Yelp or Angies List. Great reviews can help SEO campaign efforts, boost AdWord efficacy, and make shared endorsements more effective on Google. Numerous internet marketers [...]
by gfpeck Predicting and adapting to new trends or major shifts can certainly give your business a competitive edge (and failing to do so can force you out of the race as well). Mobile ecommerce is one such [...]
As a content creator, an ongoing goal of mine is to experiment with different content formats to improve content marketing efforts. A big facet of this goal is the foray into video production. When you do it right, video [...]
It is a basic fact. Each page on your website should have a purpose. Generally you want a website visitor to DO SOMETHING as a result of visiting your page. Don't be arrogant enough to say, well a user can [...]
You've developed the blog of your dreams, adding the best plugins to optimize it effectively. You regularly update it with valuable content, but readers still don't come. No comments, few shares and tweets, and that's all. What went wrong? What's [...]
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