I get asked A LOT about social media measurement. Generally the questions fall in to a couple of buckets - but predominantly I get the "ROI" question. There are a lot of answers that I could give. One [...]
The passive link building plan?
Most of the advice about writing blog posts recommends that you develop a goal oriented writing system that helps you stay on track and get a post or two or ten done. You're encouraged to plan ahead, use an editorial [...]
Here's a solid way to research keywords without having to worry about crazy competitor analysis or other exhausting metrics.
If the price is too much, you risk losing a customer but if it is too little, the perceived value could hurt sales as well. One option is to use decision field theory to give what appears to be options when, in actuality, you are driving the majority of sales through the price point you want them to pay.
Realizing that the “freshness” of results was starting to become a problem, Google decided to make some adjustments to its algorithm that address the issue. This latest update is a huge deal, so let’s take a closer at the details and what it all means.
Making money is fine. Making money of your website even better. Making money of stuff your free user post on your site -- iffy. Doing it begind their back? Right out sneaky.
Working in your pajamas can sometimes have a negative effect on your productivity as a freelance writer, and that dressing for success can be important even if no one can see you!
So you look(ed) down on the Daily Mail. Way too shabby, too tabloid-y. And now they're the world's #1 newspaper. Time to learn more.
Do you consider yourself an insane social media marketer? Probably not! I am guessing you are here because you are just curious to see what "others" are doing wrong. The sad truth is that most social media marketers are insane [...]
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