Maybe I’m biased but if there is one thing I can predict with 100% accuracy, it’s this: content marketing will…
Year: 2017
How We Increased Conversions By 130% With Iterative Testing
Increasing conversions is one of the most common challenges digital marketing agencies have to deal with. In this how-to article,…
Viral Content Marketing Campaign Checklist
Admit it, you’ve definitely dreamed of launching a marketing campaign that will go viral. Every business owner wants to get…
These Blunders Can Kill Your Ecommerce Conversion Rates
Building an ecommerce website by itself is not terribly difficult. Building one that customers fall in love with takes a…
“People Who Bought This Also Bought” – Related Keyword Searches Unraveled
I was in a bakery last weekend. Placed on the shelf above the birthday cakes, they had confetti, candles, and…
How To Change The Owner Of A Facebook Ad Account
No matter what, Facebook continues to be a solid source of brand awareness and has now expanded it’s influence into…
How To Increase Engagement On Instagram
In this day and age, engagement matters. Your social media content has to do more than catch a person’s…
How To Decrease Your PPC Budget, But Not Your Results
The end of the year is a great time to evaluate your previous year’s performance and make adjustments to…
Measurable, Mobile Micro-Moments Reveal Path To Success
Mobile shoppers make up an enormous percentage of all consumers today, first outpacing desktop users in 2014 according to Comscore….
How To Turn Your Tutorial Videos Into Marketing
If you’ve ever gone on YouTube looking for help hooking up your cable, or fixing a leaky sink, or using…