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Tag: conversion

4 Elements You Must Test On Your Landing Page

July 30th, 2013 | by Smriti Chawla

Tweak a few sentences here, move your button there. Landing page optimization is so much fun especially when you see…

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Posted in Conversion OptimizationTagged conversion, optimization2 Comments

Is Your Website a Crazy, Lonely Salesman?

July 29th, 2013 | by Helen M. Overland

I mean this question literally, because I’ve seen hundreds of businesses set up their website just like this. Visitors arrive…

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Posted in Conversion OptimizationTagged conversion1 Comment

How Web Site Usability and Conversions Are Different: Comparison

March 25th, 2013 | by Kimberly Krause Berg

The terms "usability" and "conversions" are often used loosely or in combination with each other. Neither is very descriptive and…

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Posted in Conversion OptimizationTagged conversion, usability

How to Leverage Your About Us Page to Increase Conversions

November 29th, 2012 | by Darcy Burk

Add a contact form to your about page to create a converting connect page instead….

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Posted in Conversion Optimization, Web DesignTagged conversion, usability, Web Design1 Comment

Set up a conversion funnel in Google Analytics in one minute

November 15th, 2012 | by Simone Luciani
Set your Goals

Setup and track a conversion funnel in Google Analytics….

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Posted in Analytics & ROI Analysis, Conversion OptimizationTagged analytics, conversion, google analytics, howto, setup1 Comment

5 Must-know Tips for a Lead Generating Website. Learn how to reduce your evacuation rate!

July 18th, 2012 | by Maureen McCabe
Lower homepage bounce rate

It takes a village to build a revenue-generating site….

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Posted in Conversion Optimization, SEO, Web DesignTagged 5, conversion, listpost, usability, Web Design2 Comments

7 Characteristics of Compelling Calls to Action

April 24th, 2012 | by Wayne Barker
Benefits in your call to action

Creating compelling and successful calls to action is part art and part science. The overwhelming tsunami of information on the web around this subject can leave the humble website owner unsure where to begin.

To remedy this I have put together a list of the 7 most common characteristics that can be found in calls to action that guide the user towards your designated business goal. The characteristics listed below can be applied to any site in any vertical; you just have to know what your goal is….

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Posted in Conversion OptimizationTagged call to action, conversion, usability3 Comments

Use These Simple Tricks To Increase Your Website Conversions

October 26th, 2011 | by Shane Jones

Business websites operate as a digital extension of the actual brick and mortar facility. They educate potential customers about their products and services, and serve as a marketplace for customers to make purchases: maintaining a high conversion rate is key. …

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Posted in Conversion OptimizationTagged conversion, usability

5 Things To Do Now Before Your SEO Falls Apart

October 10th, 2011 | by Laura Backes

The more prepared you are for change, the less it hurts when it comes. So pull yourself together and get cracking. …

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Posted in SEOTagged 5, conversion, listpost, marketing, SEO, social

4 Esoteric Skills Essential for Creating Converting Websites

April 25th, 2011 | by Gabriella Sannino

How many times have you stared at your website, wondering when the sales would start coming in? How long have…

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Posted in Web DesignTagged conversion, usability, Web Design2 Comments

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