Keyword research doesn't begin and end with the AdWords Keyword tool or other Google products. There is more than Google's Insights for Search and Search Suggestions as well. Google's products dominate the search industry in many ways, but there are [...]
The Key Differences Between Regular and Local Keyword Research Regular or "global" keyword research is meant to be widespread; whereas local keyword research is meant to be more targeted. Because of this key difference -- especially outside of large urban [...]
You've heard that blog titles are important. Jeff Quipp makes a strong point #6 in his 12 blogging mistakes article. Ann Smarty also talks about the importance of titles in her point #3 here "before you publish your post". To [...]
For someone who knows how SEO works, we tend to work in the right order- keyword research then content. In a perfect world, every job that we get would be in the right order. Unfortunately, the role of an SEO typically involves reverse engineering the content on a website to ensure that what the webmaster wants to rank for will (hopefully) get ranked.
5 tips and strategies from a search marketing insider.
Use the aggregate power of social networks for effective keyword research. Use these tools and searches to get keyword ideas.
Here's a solid way to research keywords without having to worry about crazy competitor analysis or other exhausting metrics.
Why someone is using a certain search query is just as important as how often it is used
2011 was an exciting year for those of us involved in digital marketing. Whether you are an SEO person, content marketer, a Web Operative, or web designer, changes throughout the year have completely flipped our way of seeing the web [...]
Like so many, when I first started in SEO, I thought of a short list of keywords as the central point for which all marketing efforts should revolve -- my one-true-keyword was the "sun" my work revolved around. The flaw in this thinking, I found, is not in the solar system model; but in the quantity of suns for which my efforts were revolving.
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