Are How-To Videos In Blog Posts Like Davy Jones’ Locker?
While I have yet to wear the captain's hat in my videos, I have found comfortable ways to convey information to help my clients and target audience.
What is Branding (and How Do You Do It?)
What is branding? How is it different from advertising? And can any sized company do branding or is it only for large companies?
How To Avoid The SEO Trap
The purpose of this post is to introduce you to some of the jargon, tricks and techniques that SEO spammers use so that you can more easily spot them when they offer you their services. Of course, the easiest option [...]
4 Web Usability Basics You Can Do Yourself Saving You Thousands In Testing
Get the basics right and you have a converting, usable web site -- without the cost of going through a usability lab.
3 SEO and SEM tips on non-english site versions
"Going international" unfortunately isn't easy. Translating the corporate website is not enough. Based on extensive experience helping companies enter the Italian market, XXX this 3 SEO and SEM tips on non-english site versions. 1. Professional Translation Hire a professional translator, [...]
9 Things To Include in Every Email Newsletter You Send
Email marketing is often a large component of a social media marketing campaign, and a regular newsletter can do a great job of promoting your business. However, you've got to make sure all key components of a successful e-newsletter are there. Here is my list of the top 9 things I make sure to include in every email campaign I send.
OK, I’ve Got A Website For My Business. Now What?
So you've set up a website for your business, and you even have a Blog. But now what? How do you turn this new website into a continuous stream of new customers for your business?
Exactly How Google’s New Exact & Phrase Match Will Increase Google Profits at the Expense of its Advertisers
Understand what Google Adwords' match changes mean and how they impact your bottom line.
How to Build Social Media Embassies
A website can be likened to a nation and a social media profile to an embassy representing that nation; one which helps it maintain good relations with the other nations. The better your social media embassy is built, the more effective it helps you reach out to those other nations.
6+ Best Link Building Tools That Help Your Organize and Track the Mess
Link building is one of the most exhausting, frustrating processes associated with online business. Whether you run a shop or a blog, you are constantly trying to use SEO tactics to promote. Which means cultivating positive relationships that will lead [...]
