Write Better By Defining Who You’re Writing To Today
Write better by clearly defining whom you write to and what you expect them to know already.
Write better by clearly defining whom you write to and what you expect them to know already.
The key in creating any content for your business, no matter what the industry, is to put the emphasis on quality. However, when you're working on a tight budget, hiring a quality freelancer or agency can be out of the realm of possibility. So what can you do?
Writing tools are highly personal. I'll show you mine if you show me yours.
The best trick to weed out the bad from the good ideas, to make good ideas better, and good writing awesome.
Get serious and be taken serious. Learn how to create a media kit for your blog.
Writing. Not sometimes, not once a week, not every now and then for your blog -- but writing to make your daily living. How does that work?
The iPad was said to be a content consumption device, not a content creation one. How wrong did that proof to be. Here's a smooth setup to blog 100% with your iPad.
Have you reached the blog reader stagnation station? Join the club! Throughout my journey as an avid blogs reader, I have come across what I like to call: "The dumb, dumber and dumbest catastrophic blogging syndrome!" Let's discuss them one [...]
I was meeting with a friend the other day. She's a small-business owner who I was helping out with some bits of advice. One of her biggest points of frustration is the knowledge that she needs to be creating content - but lacks the time to do it. I know this is not the first time I've heard this from a small or medium sized business owner so I thought it would be worthwhile to lay out some of the tactics I've suggested over time to overcome this dilemma.
A headline motivates the visitor to keep reading. The best headlines are specific in nature, sometimes exclusive and clearly states the benefit of staying on the page to the reader. Some can be catchy, imply a benefit, offer a little mystery, or present a warning to reader or give a unique feature or reward if the visitor chooses to "buy into" the headline.